Boldly Marketing Your Service Benefits

Description

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What unique advantages are provided by your hospice?

Can you “sell” it? Are the benefits clear? What about your online presence? Do you have one? The competition can be stiff. Do you know how to proactively market your services to potential patients? This webinar will help you with these questions and explain how to boldly promote your service benefits.

AFTER THIS WEBINAR YOU’LL BE ABLE TO:

• Understand the brand elements that help people choose/accept hospice care
• Confidently advocate for direct-to-consumer campaigns
• Use success stories from your organization that resonate
• Help potential patients overcome common misperceptions and false beliefs about hospice
• Establish a deliberate capture-and-share process for client reviews to improve your online reputation